Digatron appoints Marcello Fantoni as Head of Global Sales & Marketing

Digatron Group of companies, a global equipment manufacturer of battery testing and production assembly equipment that is at the forefront of the e-Mobility and energy storage industry, announces the appointment of automotive industry veteran Marcello Fantoni. Marcello holds the combined role within the Digatron Group as Head of Global Sales & Marketing simultaneously as the GM of Italian-based Digatron Systems, the group equipment design and manufacturing center for lithium cell assembly equipment and formation solutions.
Digatron founder & Chairman Rolf Beckers (right) and Marcello Fantoni
Marcello has an engineering master’s degree in aeronautics from Politecnico di Milano (Italy). He has over 20 years of experience in the global automotive industry with Fiat Chrysler serving in different leading roles from operations to quality, after-sales to CEO of various national sales companies. From 2015 Marcello entered the energy storage industry leading the worldwide sales and marketing operation of a primary industrial group active in engineering lead battery assembly equipment and lithium-ion cell assembly machinery solutions together with selling power electronics formation solutions. Having worked and lived in 7 countries across several continents, Marcello brings a unique international and diverse skillset to this global role with the experience to guide the Digatron global sales teams towards further success.

Rolf Beckers Digatron Founder and Chairman, said, “Marcello is an outstanding appointment for Digatron and demonstrates Digatron’s commitment for future growth with a strategy to expand the business from the traditional battery laboratory to the plethora of opportunities arising from the EV electrification process for lithium cell manufacturing and testing, and now for our latest technology venture into manufacturing DC fast charging infrastructure”.

Kevin Campbell Head of Global Strategy & Market Development, said, “Marcello’s engineering knowledge, sales leadership and international experience perfectly aligns with the strategy and investments which the Digatron Group of companies are working on to address this thriving battery industry”.

About Digatron
Digatron is an international group of companies with headquarters in Aachen (Germany), with global manufacturing facilities in the USA, China, India & Italy. Digatron’s vision has always been to energize the battery world with advanced turn-key power electronic solutions for research laboratories and battery producers.

For over half a century, the company has become the recognized partner of the leading battery and automotive industry internationally. Digatron manufactures equipment, systems, and devices for the production, testing and development of power storage and batteries of any technology such as lithium, lead, NiMH, NaS and of any size, from a single cell, 12 V starter battery to the 800kW lithium module of an electric vehicle.

Digatron’s most recent innovations are from manufacturing turnkey solutions for Lithium-ion Cell assembly & formation equipment to manufacturing automotive DC fast charger infrastructure equipment used by charge point operators to meet the rapidly expanding electric vehicle market.

Press Contact
Digatron Power Electronics GmbH
Snehal Kshirsagar
+49 241 168 09 0